Cleanskin Wine

Why do people buy cleanskin wines?  Well  I got to wondering about this…… if there is no label then there is no brand and thus no history so it’s really like a lucky dip as I see it

You see supermarket “no frills” and  “black and gold” started out with the  cleanskin concept for groceries,  except they had to put certain mandatory packaging information on the packet and all of a sudden people started to recognise the packaging and woops you have a brand.

So back to the question….do you buy them because they are cheap, you like a lucky dip or you want to put your own label on it.  Maybe you are having a function or a party and don’t care what you serve your friends!

OK what about from the winery’s point of view? Why do winery’s sell cleanskins.?

Now this might start to throw some light on what you the buyer can expect when buying cleanskins.

Excess stock…we made too much of that wine….It’s not selling as well as we had hoped……well the wine really isn’t up to our standards to put our name on it…..the grapes weren’t much good but this is the best we could do…… no-one drinks that style of wine anymore……….there’s a wine glut lets just dump it for the best price we can get……etc..etc..etc

Sometimes wineries that are exporting to several different countries will bottle a wine or a portion of  it as cleanskins because they don’t know which label it will be sold under or how the importing country will want it labelled.

Wine labels can cost as much as $1.00 each so untill you have a sure sale why invest another $1.00 a bottle to store it in the warehouse?

So what do you think? Give us your opinion.

Would you buy cleanskins?  If so have a look at Toms Waterhole Cleanskins and order on line.

Winners Are Grinners

[ image : canowindranews ]

As detailed in Canowindra News:

Canowindra has once again taken on bigger regionalcentres and come out a winner, with not one, but two 2009 Inland Tourism awards coming its way after the weekend.

Balloon Joy Flights took out the Tour and/or Transport Operators category while The Old Vic Inn – a previous winner at the prestigious awards – was again recognised for its achievements in the Standard Accommodation category.

The two competed against tourism businesses nominated from across the state for the awards, with Narrabri playing host to the premier awards event for the Inland tourism industry on Saturday night.

From the 58 finalists who competed at the 2009 CountryLink Inland Tourism Awards, 18 businesses were awarded in their category with two people also receiving individual awards. Additional awards were provided to four organisations who received an award of distinction and two Judges Commendations…….